At Veghead, every product we make is dietitian-approved. That means our recipes are developed in collaboration with our team of qualified experts, who understand both the science of nutrition and the everyday realities of feeding a family.

Our dietitians have spent years working with children and parents, both in clinic and at home. They’ve witnessed the veggie standoffs, the snack-time negotiations and the pressure parents feel to “get it right.” And with supermarket shelves overflowing with confusing labels, ultra-processed snacks, and mixed messages, it’s no wonder families feel overwhelmed.

That’s why we take a different approach.

Our dietitians help shape every recipe from the ground up to ensure:

• We are balancing vegetables, whole ingredients, and flavour kids will actually enjoy
• We focus on reducing sugar and unnecessary additives
• We consider the nutritional needs of children at every age and stage of development
• And we create snacks that help families build the lifelong eating habits they want for their kids

The philosophy is simple: nutrition should support real life, not complicate it. Dietitians approved means you're buying snacks you can feel confident about, without the guilt or the guesswork.

Practising Dietitian & Academic

Britt is a dietitian and teaching academic in public health and nutrition. Having worked in clinical and community health for many years, she understands the real life challenges many of us face in achieving the health and nutrition goals we strive for ourselves and our families. Britt is deeply passionate about empowering people to create sustainable lifestyle change through practical and evidence-based nutrition. Britt takes a realistic and meaningful approach, sorting the scientific jargon into practical and digestible guidance for her clients.

“I joined Veghead because, as a health professional, I’m excited to work with a brand genuinely committed to solving a real-world problem for children and parents in a practical, realistic way. After years of working with adults, I’ve seen first-hand how difficult it is to change long-established eating habits, which is why I believe childhood is the most powerful time to build open-minded, diverse palates and positive attitudes toward food. Ultimately, it’s the breadth of impact possible within the Veghead model that excites me — the ability to meaningfully shape the eating behaviors of both children and adults.”

Accredited Practising Dietitian

Ellen is an Accredited Practising Dietitian and mum of two, with years of clinical experience and a particular interest in digestion, gut health, and childhood nutrition.

“I wanted to join Veghead because the company aligns so strongly with my own values. As a mum of two young children, the last five years have been a huge learning curve ... and I’ve been struck by how much misinformation is out there, and how much unnecessary guilt parents carry because of it. The ‘mum guilt’ is real. Everywhere you look, there are nutrient-poor snack foods targeting overwhelmed parents with claims like ‘low sugar’ or ‘low salt,’ yet when you read the fine print, they’re ultra-processed, nutritionally empty, and leave kids hungry again almost immediately.

I’m passionate about getting more veggies into children’s diets, but I’m also a realist: my kids aren’t going to snack on steamed broccoli. That’s why I believe so strongly in Veghead’s approach."